Monday, March 8, 2010

3/8 - KFC, Doug Brode, Wine Guru, Martha's Vinyard,

Monday March 8, 2010
"What's Cookin' Today" with Mike & Paul
 Live Monday-Friday (8-9 AM PT) CRN1

KFC Family NewsRick Maynard - Communications Director KFC

KFC has become known for its unique marketing tactics, including placing its logo on potholes and fire extinguishers to help spread the word about the chain's famously fresh chicken and Fiery Grilled Wings. Now, to launch its new Boneless Filet Box meal, the brand has launched another out-of-the-bucket marketing campaign by inking sports-marketing deals with three professional athletes to help them "Get a Grip" on their sports. Professional golfer and Campbellsville native J.B. Holmes, along with Philadelphia wide receiver Jason Avant and rising tennis star Devin Britton, have all teamed with KFC to test new KFC-branded athletic grips in each of their respective sports. Each athlete will receive a year's supply of free Boneless Filet Box meals in exchange for their expertise in testing the branded grips. Why athletic grips? The Colonel's new Boneless Filet Box meal includes a boneless filet of chicken prepared in KFC's famous 11 herbs and spices. The meatier alternative to chicken strips and nuggets requires you to eat with your hands – and each filet comes in a sleeve to help you "get a grip" while you eat it.

oscars.jpgDoug Brode - Film HistorianA screenwriter, playwright, novelist, film historian, and multi-award winning journalist. Born and raised on Long Island, he traveled upstate to attend SUNY Geneseo as an undergrad and never really left. After graduate work in Shakespearean studies at Syracuse University, he and his wife Sue (Johnson) Brode stayed on and raised a family. Brode became the coordinator of the Cinema Studies program at Onondaga College and then an adjunct professor at Syracuse University's Newhouse School of Public Communications. He is the author of over 30 books on film and the mass media including Films Of The Fifties, Films Of Steven Spielberg, Denzel Washington (a biography), Sinema (Erotic Films), Shakespeare In The Movies (for Oxford University Press), two books on Walt Disney for University of Texas Press, From Walt To Woodstock and Multiculturalism and the mouse. Also, Elvis Cinema And Popular Culture for McFarland Press. Most recently, he and Carol (widow of Rod) Serling have completed Rod Serling And The Twilight Zone: The Official 50th Anniversary Tribute for Barricade Books. Brode wrote the screenplay for Midnight Blue, which one critic called "the best of the low-budget erotic thrillers. His produced plays include Heartbreaker and Somewhere In The Night.


Joel M. Fisher, PhD - Wine Guru
is the wine columnist for the Culinary Connection of the Chefs de Cuisine Association of California. He was a Contributing Editor of Patterson's Beverage Journal. From 1999 to 2006 he was a wine instructor for the Culinary Arts Department of the Art Institute of California-Los Angeles and is a founding partner of the educational Wine Vine and Dine, which conducts programs throughout Southern California. Sommelier for the Escoffier Association of Southern California, Joel is also a member of Patterson Magazine's tastingpanel.Dr. Fisher is a member of the Society of Wine Educators, The Circle of Wine Writers (UK) and was awarded a Wine Enthusiast Media Scholarship for 2005 at the Culinary Institute of America. 

Nancy Gardella - Exec Dir - Martha's Vineyard Chamber of Commerce
The Island of Martha's Vineyard covers roughly 100 square miles, and is home to both year-
Martha's Vineyard, MA: Beach ...
round and seasonal residents. Some live "up-island" in the more rural towns of Aquinnah, Chilmark and West Tisbury, and others live "down-island" in the more populous towns of Edgartown, Oak Bluffs and Vineyard Haven (also known as Tisbury). Each Island town is unique in its geography, personality, and character. All blend together to create this special place many of us love to call our home. If possible, take time to visit each of the Island towns during your visit.