Beaujolais Nouveau symbolizes the end of the growing season and an invitation to partake of autumn’s bounty. No other wine is released annually with such anticipation, made and released as a finished product only four-to-six weeks after being handpicked off the vine - literally putting a cork on the end of harvest.
5 Beaujolais Nouveau Facts
Beaujolais Nouveau is the world's freshest wine - it takes about 60 days for its grapes to go from vine to glass, seeing no oak and only a short time in bottle.
All Beaujolais Nouveau grapes must be picked by hand (Beaujolais & Champagne are France's only regions where hand harvesting is mandatory).
Beaujolais Nouveau owes its fresh, juicy style to the winemaking process called 'carbonic maceration' which facilitates gentle, whole berry fermentation.
Serve Beaujolais Nouveau slightly cool, at about 55 degrees (F). Even though it’s red, this fresh wine is most refreshing, fruit-forward & food-friendly when chilled.
Beaujolais Nouveau Day was historically on November 15th until 1985. Now, under French law, Beaujolais Nouveau is always released at 12:01am on the third Thursday of November. The reason? It’s France's excuse to celebrate its 100+ Nouveau Day festivals over a four-day weekend, every year!
GO TO QUINTESSENTIALWINES.COM/BEAUJOLAIS-NOUVEAU-EVENTS
FOR A LIST OF TODAY’S EVENTS!
STEPHEN M. ROWLEY – EXECUTIVE VICE PRESIDENT OF COX BUSINESS
HOW SMALL BUSINESSES CAN DRIVE UP THEIR HOLIDAY SALES
Small Business Saturday is November 25
November 25th is Small Business Saturday, which provides an opportunity for consumers to support small businesses in their communities. For many small businesses, that day sets the tone for their holiday season and has the potential to significantly impact their annual revenues.
According to a recent survey commissioned by Cox Business, when selecting the top three reasons for supporting small and medium-sized businesses, more than two-thirds of consumers selected “local support” with convenience garnering 63 percent.. Customer service plays a key role in shopping small, with 50 percent of consumers selecting greater customer service as the reason they prefer smaller retailers.
He’ll also talk about how Small Business Saturday is quickly becoming a holiday tradition of its own. By planning, making the event memorable, wowing your customers, and providing good times all around, your business will be sure to reap the benefits.