1/27 JILL DAVIS, LAMBERT BRIDGE WINERY, M&M’S SPOKESCANDY YELLOW, SUPER BOWL COMMERCIAL

JILL DAVIS - VP & GENERAL MANAGER OF LAMBERT BRIDGE WINERY

Lambert Bridge Winery has announced the appointment of Winemaker Jill Davis to the role of Vice President and General Manager of the iconic winery located in Sonoma County’s renowned Dry Creek Valley.  Davis, a more than thirty-year veteran of the California wine industry has been with Lambert Bridge since 2005 and has led the winemaking improvements in both the vineyards and cellar as the brand has become a premier, artisanal producer focusing on Bordeaux-style red wines from the highest quality grapes in Sonoma County. Her new role will find her directly overseeing all aspects of the daily operations as well as the brand’s long-term strategic planning.

Davis has made wine in both Napa and Sonoma since graduating from UC Davis with a degree in enology, beginning at Beringer Vineyards under the watchful eye of the renowned Myron Nightingale. Then, after twelve vintages mentored by the legendary enologist Andre Tchelistcheff at Buena Vista Winery, Davis went on to lead winemaking at Napa Valley’s William Hill Winery before being lured to Lambert Bridge to guide the major brand realignment that has occurred.

Since 2010 Jill Davis’ winemaking and vineyard management have been in tandem with Jennifer Higgins.  Higgins, a UC Davis graduate with twenty years winemaking experience, joined forces with Davis at Lambert Bridge after six years as head winemaker at Alexander Valley’s Lancaster Estate where she worked with consultant David Ramey.  Davis and Higgins have been working side-by-side in the cellar and in the field.  Together they have brought about a further enhancement in the quality of Lambert Bridge wine.
Lambert Bridge is a small, family owned winery located in the heart of Sonoma County’s Dry Creek Valley.  Our focus is to craft small-production bottlings of artisanal, Bordeaux-style blends and varietals, each reflecting an individual and distinctive identity which is consistent, vintage to vintage.

www.LambertBridge.com


M&M’S SPOKESCANDY YELLOW - M&M’S® PLANNING TO GO (PEA)NUTS IN NEW SUPER BOWL COMMERCIAL

It’s been 60 years in the making, but on Super Bowl Sunday 2014 the beloved M&M’S® Brand spokescandy Yellow will finally get his moment in the spotlight.  Mars Chocolate North America has announced M&M’S® will debut a new 30-second commercial during Super Bowl XLVIII about M&M’S® Peanut, with Yellow taking the lead role in the Big Game for the first time. 

Now is your chance to talk with Yellow, who’ll be available to discuss the highly anticipated commercial, which will remain a secret until Super Bowl Sunday.  Yellow was first introduced to America – along with M&M’S Peanut – in 1954.  Since then, the irresistible chocolate-coated peanut has captured the hearts and “taste buds” of the nation, but he usually plays a supporting role to his best friend and fellow spokescandy Red.

Fans can get a taste of what “America's Favorite Nut” has in store by watching an original teaser trailer available on the M&M’S Facebook page (www.facebook.com/mms).