IN A FLAVOR-TO-FLAVOR MATCH-UP ONLY THE TASTIEST POTATO CHIP WILL WIN! How will your listeners vote?
Americans are always on the hunt for unexpected and unique flavors. It’s clear that flavor exploration is a trend that’s here to stay. For the first time ever, the Lay’s brand is giving Americans the chance to help shape its potato chip flavor lineup with the new “Flavor Swap” program. Four all-new Lay’s flavors will go up against four classic flavors in a true culinary match-up, leaving your listeners to decide which will stay and which will go. Stakes are high, as the winning flavors will be permanent additions to the Lay’s flavor portfolio.
You can visit www.FlavorSwap.com to vote on YOUR favorite flavors until March 21. One lucky fan will win a $250,000 cash prize just for casting a vote. It’s time to help your listeners’ taste buds be heard!
The four “Flavor Swap” pairings are:
• Heat Flavor Swap: Lay’s Flamin’ Hot vs. all-new Lay’s Fiery Roasted Habanero
• Cheese Flavor Swap: Lay’s Cheddar & Sour Cream vs. all-new Lay’s Smoked Gouda & Chive
• Barbecue Flavor Swap: Lay’s Honey Barbecue vs. all-new Lay’s Korean Barbecue
• Spice Flavor Swap: Lay’s Kettle Cooked Sea Salt & Cracked Pepper vs. all-new Lay’s Kettle Cooked Olive Oil & Herbs
WWW.FLAVORSWAP.COM
NUTRITIONIST AND AUTHOR ELIZABETH WARD TALKS ABOUT THE NEWLY RELEASED DIETARY GUIDELINES FOR AMERICANS
THE DIETARY GUIDELINES FOR AMERICANS HAVE BEEN RELEASED!
The United States Departments of Agriculture (USDA) and Health and Human Services (HHS) new Dietary Guidelines for Americans (DGA) have been released, encouraging all Americans to eat at least two to three seafood meals (or 8 to 12 ounces) each week because of its heart, brain, and weight benefits. The Guidelines also underscore the importance for pregnant and breastfeeding women to eat more seafood to boost babies’ brain and eye development. Since the average pregnant woman eats less than two ounces of seafood per week, this means a significant increase for most to reap the benefits.
Seafood is rich in nutrients most people don’t get enough of – omega 3’s and vitamin D, which improve brain development in babies, lower the risk of depression and heart disease among adults, and build healthy bones. For pregnant women in particular, seafood is a satisfying and affordable source of protein with benefits for both mom and baby.
Nationally-renowned nutrition consultant and author of such lauded books as MyPlate for Moms, How to Feed Yourself & Your Family Better: Decoding the Dietary Guidelines for Your Real Life; Expect the Best, Your Guide to Healthy Eating Before, During, & After Pregnancy; The Pocket Idiot’s Guide to the New Food Pyramids; and The Complete Idiot’s Guide to Feeding Your Baby, Elizabeth Ward will discuss the new dietary guidelines for Americans and will explain all of the health benefits and importance of eating the weekly recommended amounts of seafood (for everyone, including pregnant and breastfeeding women) and what those recommended amounts are. Elizabeth will also clear up misconceptions about seafood and share the importance of talking with your doctor about seafood’s health benefits.
ABOUT ELIZABETH WARD
Elizabeth M. Ward, MS, RD, is a freelance writer, nutrition consultant, and the author of MyPlate for Moms, How to Feed Yourself & Your Family Better: Decoding the Dietary Guidelines for Your Real Life; Expect the Best, Your Guide to Healthy Eating Before, During, & After Pregnancy; The Pocket Idiot’s Guide to the New Food Pyramids, and The Complete Idiot’s Guide to Feeding Your Baby. She regularly writes for several publications including Men’s Fitness magazine, WebMD, and USA Today.com.
As a spokesperson for the American Dietetic Association for nearly 10 years, Elizabeth was featured in nearly 1,000 print and broadcast interviews, including CNN, U.S. News & World Report, The New York Times, and The Boston Globe. She has also been a guest on the Today Show.
A speaker at more than 100 professional meetings, including The American College of Nurse-Midwives, The American Dietetic Association, The Massachusetts Dietetic Association, The Florida Dietetic Association, The National Association of Catering Executives, The Pennsylvania School Food Service Association, and the International Congress of Dietetics in Paris.
Elizabeth created and conducted corporate nutrition education programs for five years at Medical Care Affiliates in Boston, where she also counseled patients. She has worked at the Joslin Diabetes Center and the American Heart Association, and for seven years counseled children and adults about healthy eating and disease prevention at Harvard Vanguard Medical Associates in Boston.
Elizabeth completed her undergraduate degree in human nutrition at the University of Massachusetts, Amherst; a one-year dietetic internship at Brigham and Women’s Hospital in Boston, and a master's degree in mass communication at Boston University. She is the recipient of the 125 Alumni to Watch Award from the University of Massachusetts and the 2011 Media Excellence Award from the American Dietetic Association, and she was named Recognized Young Dietitian of the Year by the Massachusetts Dietetic Association.