Friday, July 15, 2016

7/15 MASTER BEER SOMMELIER MARC STROOBANDT, GOOGLE SEARCH TRENDS EXPERT DANIELLE BOWERS, STEVE EVANS THE MOVIE GUY

JULY IS THE PEAK OF BARLEY HARVEST SEASON SO MASTER BEER SOMMELIER MARC STROOBANDT IS HERE TO TALK ABOUT WHY AND HOW BARLEY IS THE SOUL OF BEER

Marc Stroobandt is a leading authority in the art and science of food and beer pairing as a Master Beer Sommelier, taking his unique and entertaining approach across the globe. Stroobandt provides beer training and education, presentations and activations at various outlets in the U.S. and internationally. Stroobandt is an accredited trainer for the BIIAB (British Institute of Innkeeping Awarding Body) and has trained through the Institute of Brewing and Distilling, in affiliation with the Beer Academy. He has been named to the Honorary Knighthood in the Order of the Mashing Staff in recognition of his professional expertise and services for the promotion of beer and beer culture.

Master Beer Sommelier, Marc Stroobandt can chat about barley and beer. Marc can talk about the history of this ancient grain and barley’s role in beer. He can discuss how barley’s role in beer is similar to yeast in bread, essential for fermentation, and responsible for beer’s color, flavor, mouthfeel and aroma.  Marc can also chat about how different beer styles complements foods made with barley, from soups to breads to salads, and share some of his favorite recipes and pairings.

BARLEY – THE “SOUL OF BEER”

  • Beer’s four core ingredients are barley, water, hops and yeast.
  • Barley is one of the world's oldest cultivated cereal grains
  • Barley is the “soul” of beer. There’s a saying, “No barley = no beer.”
  • Malted barley gives beer its color, malty sweet flavor, body, head and the natural sugars for fermentation. It comes in a variety of colors, flavors, and degrees of roastiness that affect the color and taste of the beer.

HISTORY OF BARLEY

  • Ancient Egyptians used barley to brew beer and as currency. Essentially they used barley money to buy barley beer.
  • Everyone gives hops the credit for beer, but barley gives beer its beautiful range of colors, sweetness, and that unmistakable aroma we all know and love.
  • Barley is one of the most versatile grains and is found all over the world in cereals, soups, baked goods and of course, beer.
  • Back in the roman gladiator days, fighters would eat barley for breakfast before they fought in the Coliseum, earning them the nickname “barley men.”


DANIELLE BOWERS - GOOGLE SEARCH TRENDS EXPERT - WEEKLY TOP SEARCH TRENDS STEVE EVANS - THE MOVIE GUY

Google’s Top Search Trends program provides a revealing — and sometimes surprising — look at the people, places and topics that send the country searching for answers each week. Topics That Fascinated the U.S. Selected from Millions of INTERNET Searches!

Hear the hottest content on the web each week directly from the source! Become part of Google’s weekly Top Search Trends program to find out what news makers and trends are capturing the imagination of the country each week. Encompassing searches from across pop culture, sports, music, politics, news, and more a Roya will discuss five of the hottest trending queries on the web.

TOP TRENDS:
Pokemon Go
Trump’s VP
U.S. Women’s Gymnastics
Jennifer Aniston
Theresa May

GOOGLE.COM/TRENDS


STEVE EVANS – THE MOVIE GUY

GREAT MOVIES OPENING THIS WEEKEND AND BOX OFFICE PREDICTIONS AND HOPES. FIND OUT WHAT MOVIES ARE WORTH YOUR HARD EARNED MONEY. GET SET FOR THE WEEKEND.


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