Monday, April 6, 2015

04/06 VOJTECH KACEROVSKY, CZECHTOURISM LOS ANGELES, ALEXIS EATON, SHERATON MAUI RESORT & SPA

VOJTECH KACEROVSKY – DIRECTOR, CZECHTOURISM LOS ANGELES - CZECH THE NEWS: LOS ANGELES / SPRING 2015 

TODAY IS EASTER MONDAY!

CZECH EASTER FOLK CUSTOMS AND TRADITIONS

Easter belongs to the ancient holidays of the first spring full moon, which is associated with the celebration of the arrival of spring, the resurrection of Christ, and the launch of a new agricultural year.

Traditional customs
In addition to the painted Easter eggs, the osier stick, a switch plaited from fresh willow branches and adorned with ribbons, is a Czech Easter symbol. On Easter Monday boys and men go caroling and symbolically whip girls and women with the plaited osier sticks. According to folk traditions, the whipping is supposed to bring women beauty and freshness throughout the year. In some regions, they also still keep the rattles custom. From Thursday to Saturday boys walk around the village houses making noise with theirwooden rattles, thereby summoning believers to church instead of bells, which fell silent during the Easter holidays and symbolically flew off to Rome. After the period of fasting comes a period of true abundance. Some typical Easter dishes are lamb or rabbit meat with nettle stuffing, cross buns from slowly leavened dough or sponge cake lambs with icing. Judases (baked goods) drizzled in honey and divine grace (fried dough coated in sugar) are also great delicacies. And Easter Monday could never go without a meal prepared from eggs! Eggs are an ancient symbol of new life and rebirth. During the Easter holidays, most restaurants serve spiced beer specialities along with the Easter menu.

Folk tradition for everyone
The grounds of the oldest and the largest open air museum in Central Europe in Rožnov pod Radhoštěm  come alive with samples of traditional Easter and spring customs. This year, on Saturday, April 4th, you will see a craft fair with demonstrations of traditional crafts. A day later, on Easter Sunday, folklore ensembles will perform, and you will be able to buy hand-painted Easter eggs or plaited osier sticks. Easter in Veselý Kopec in Eastern Bohemia will take on a similar form. Exhibitions bringing to life the traditional folk customs will be held in all log buildings.

Open-air markets
The capital city of Prague hasn’t forgotten about its residents and visitors either. In particular, it has prepared folk fairs and festivities. The main fair will take place in the Old Town Square, in the historic heart of the city. You will be able to buy items such as painted Easter eggs, osier sticks, even Easter bread – as well as cross buns, the aforementioned Judases (baked goods) and sponge cake lambs. A rich cultural program full of folk songs, dances and demonstrations of folk customs has been prepared. The smallest can try out their artistic talents in painting Easter eggs or in plaiting osier sticks.

The spiritual dimension of Easter
Despite all of the folk traditions, Easter especially has a spiritual dimension for Christians and Christian culture. At this time, the death and resurrection of Christ is remembered in churches and chapels. The most important temple in the Czech Republic – St. Vitus Cathedral, which is celebrating the 671thanniversary of its foundation this year – is preparing a special Lent sermon during the period of fasting and a regular mass during Easter.


ALEXIS EATON - DIRECTOR OF PUBLIC RELATIONS, SHERATON MAUI RESORT & SPA - ANNOUNCES LIMITED TIME OFFER ON 2015 TRAVEL DEALS

Sheraton Maui Resort & Spa Announces Limited Time Offer on 2015 Travel Deals

The Sheraton Maui Resort & Spa launches a limited time offer with savings on Maui beachfront stays on award-winning Kaanapali Beach when booked by April 7, 2015. Travel dates are through December 2015.

The Limited Time Offer inspires adventure and relaxation for travelers.  Spend the day in a private cabana on award-winning Ka‘anapali Beach or alongside Sheraton Maui’s 142-yard lagoon style pool.  Discover the magic of Maui by watching the awe-inspiring Ka‘anapali sunset from the Cliff Dive Grill or add a car rental to the package for just $10 daily and discover the dramatic slopes of Haleakala. Indulge in the ultimate dining experience, a private Dinner under the Stars or enjoy the farm fresh selections at the resort’s signature Black Rock Kitchen.

“This hot Maui travel deal is the perfect opportunity for families, couples, and friends to plan their Maui vacation,” explains Susan Havens, Director of Sales and Marketing, Sheraton Maui Resort & Spa. “The best deals for travel are April 14 to June 20, 2015; but don’t wait too long, these rates must be booked by April 7th,” continues Havens.

For reservations please call (866) 716-8109 or visit www.sheraton-maui.com.

About the Sheraton Maui Resort & Spa
Sheraton Maui Resort & Spa is where the legend of Ka‘anapali began. Situated on Ka‘anapali Beach at historic Pu‘u Keka‘a, Black Rock, the oceanfront resort is nestled among 23 acres of tropical landscaping with 83 percent of the resort’s 508 rooms and suites facing the ocean.

Sheraton Maui Resort & Spa was named the Starwood Hotels & Resorts 2007 “Hotel of the Year” for the Sheraton brand, and recognized in Conde Nast Travelers’ 2012 Top 25 Hawaiian Resorts. Sheraton Maui Resort & Spa has also appeared in TRAVEL + LEISURE magazine’s World’s Best Awards “Top Resorts in Hawaii” in 2007, 2008 and 2013. For more information about Sheraton Maui Resort & Spa please visit http://www.sheraton-maui.com.

About Starwood Hotels & Resorts Hawaii
With 11 properties across the diverse Hawaiian Islands of Oahu, Maui, Kauai and Hawaii, the Big Island, Starwood Hotels & Resorts Hawaii offers the best hotel destinations to celebrate romance, reconnect with family, focus on business or launch an adventure. Located on or just footsteps away from the Islands’ best beaches, Starwood Hotels & Resorts in Hawaii is a collection of iconic and historic hotels and resorts – properties with expansive and breathtaking backdrops, innovative guest programming and luxurious amenities representing internationally renowned hotel brands from Sheraton, Westin, Luxury Collection and St. Regis. For more information about Starwood Hotels & Resorts in Hawaii, please call (866) 716-8140 or visit http://www.starwoodhotelshawaii.com.

Sheraton Hotels & Resorts
Sheraton helps guests make connections at more than 430 hotels in over 70 countries around the world. The brand recently completed a $6 billion global revitalization and is now in the midst of an $8 billion global expansion over the next three years. Sheraton is owned by and is the largest and most global brand of Starwood Hotels & Resorts Worldwide, Inc., one of the leading hotel and leisure companies in the world with more than 1,200 properties in 100 countries and over 180,000 employees at its owned and managed properties. Starwood is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, Aloft®, and Element®. The Company boasts one of the industry's leading loyalty programs, Starwood Preferred Guest (SPG®), allowing members to earn and redeem points for room stays, room upgrades and flights, with no blackout dates. Starwood recently announced plans to spin off its Starwood Vacation Ownership, Inc. business, a premier provider of world-class vacation experiences through villa-style resorts and privileged access to Starwood brands, into a standalone public company by the end of 2015. For more information, please visit www.starwoodhotels.com.